Email deliverability is a complicated issue, but the impact is straightforward: recipients must get their messages in order for everything to stay on track! We've highlighted some common issues and potential solutions below to assist you to make sure your communications get to their intended recipients.
- Create longer Email templates
- Add specific content in the email body and subject
- Avoid Spam words
- Whitelist our mail providers' IPs
Create longer Email templates
Short emails, particularly those with links, are more likely to be marked as spam. Consider adding a little extra material to the email templates (like Welcome Email, Week 1 check-in email, and so on) to prevent being flagged.
Add specific content in the email body and subject
Sending a number of similar messages may raise the risk of being identified as spam, therefore utilizing tokens for candidate name and other particular information may assist improve deliverability over time.
Avoid Spam words
Some words are more spammy than others, so be sure your email content doesn't include too many of them. Here is a reference article to know more about the terms.
Whitelist our mail providers' IPs
You can ask your IT team to whitelist our mail providers' IP addresses if your users aren't getting automated emails, @mentions, or other communications sent via Sapling. To obtain the IP addresses, please contact our support staff (email@example.com).